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Classes & Workshops

You gave me a brief tutorial on strategies I could use to blog more successfully 3 short weeks ago. I have since experienced an exponential growth in engagement, enrollment, and viewership that I never would have expected. I am certain that our time together played a part in this growth. And it certainly was a fun conversation"


– Gabriel Burkhardt MD, Maj USAF (ret)

 

 

I’ve taught undergraduate and adult university students in Montreal and New York, my enthusiasm infectious. Using everything from song lyrics to letters-to-the-editor as useful examples of tightly written yet memorable prose, I quickly and efficiently help writers at all levels sharpen their skills.

Students worldwide take my 90-minute webinars on writing and blogging, taught one-on-one at each student’s convenience, whether in person, by phone or Zoom, from Singapore, New Zealand, Germany, Romania and many others.

Contact Caitlin

What Clients Are Saying

As a journalist with only a few years experience, I appreciated her willingness to share her expertise and experiential wisdom. If you have a chance to take a class with her, don't hesitate. Great value."

– Lisa Hall-Wilson

Caitlin is an exemplary mentor and teacher… shares her experience and knowledge readily, offering real, pertinent information and how to use it… to develop the wide array of skills and instincts they will need to succeed in any area."

– Cadence Woodland

By any metric, Caitlin soars as a teacher, especially her sincerity and kindness… Caitlin embodies that - with the experiences she can share, the skills she can teach, and lives she can change."

– Amer Taleb

Why My Webinars

Multi-Genre Experience

  • International
  • Domestic
  • Entertainment
  • In depth articles
  • Hard-hitting reporting

 

Blogging

  • Consistent daily growth
  • High-volume following
  • Freshly Pressed
  • 'Best daily posts'

 

Award-Winning Writing

  • Canadian National Magazine award for humor
  • 5 Journalism fellowships

Freelance

  • New York Times
  • Wall Street Journal
  • The Washington Post
  • The Globe and Mail
  • USA Today
  • Cosmopolitan
  • Sports Illustrated
  • Glamour
  • Smithsonian
  • Marie Claire
  • More
  • Town and Country

 

Feature Writer/Reporter

  • New York Daily News
  • The Globe and Mail
  • Montreal Gazette

Published Author

  • Malled (2011)

    With her… reporter's eye, Caitlin Kelly has written a rollicking and riveting account of life on the other side of the cash register.
    Meryl Gordon
    Author

  • Malled reminds us all that the people minding the store are just that: people.
    Isadore Sharp
    Founder/Chairman, Four Seasons Hotels

  • Blown Away (2004)
    Groundbreaking and invaluable
    Booklist

 

Former Journalism Professor

New York University
Pace University
Pratt Institute
Concordia University (Montreal)

Choose your webinar

All webinars are 90 minutes and cost $150 per webinar payable via PayPal.
Schedule your webinar with me at a mutually convenient time.

You, Inc.: The Business of Freelancing

  • Effective time management Setting prices
  • Client negotiations
  • Recovering non-payments
  • Spotting troublesome clients (and how to avoid them) Helpful sites, books, listservs, writers' groups, and conferences

 

Learning to Think Like a Reporter

  • Why skepticism matters
  • Write 1,000 words per hour
  • Choosing sources
  • Managing PR gatekeepers
  • Structuring your story for maximum impact
  • Ignoring the pack

 

Conducting the Kick-Ass Interview

  • The one question you must ask every time
  • When (and how) to ask the toughest questions
  • How to get the shyest teen or toughest CEO to open up to you
  • When to tape record and when to take notes

Crafting the Personal Essay

  • Using your experiences to connect deeply with readers
  • Grabbing and keeping an editor's attention
  • Appropriate/inappropriate disclosure
  • Blending the personal and the universal
  • The importance of tone

 

Finding and Developing Story Ideas

  • Find the hottest-selling story ideas
  • Learn to spot multiple angles in one idea
  • Learn which genre is best for you
  • (profile, feature, FOB, Q & A, etc.)
  • Crafting your pitch
  • Determine your story's marketability
  • Pitching your story
  • Balance and organize your research